Wednesday, June 25, 2014

Common Job Search Misconceptions


Job Boards and the Internet are the best places to find a job.
If it has been a while since you conducted a job search, don’t be deceived. Networking and direct contact are still the best ways to find a job. Use a combination of in-person and social media networking through sites like LinkedIn. Successful candidates have several job search balls in the air. Each week, schedule informational interviews, networking coffees or volunteer activities to better tap the hidden job market.

The greatest qualified candidates get the job.
According to Kimberly Schultz, a UK alumnae and professional recruiter, “Education and experience matter, but they are definitely not the only things that matter. Cultural fit in a company is imperative. As a rule, I am more likely to be drawn to a candidate who I find to have character traits similar to other successful employees over someone who may look better on paper.”

Changing careers is nearly impossible.
Today’s workers will have many jobs in a variety of careers and industries. Changing careers can be a daunting task but one that many alumni successfully maneuver. Often additional education, certifications or training is required to gain entry into a new field. Update your skills. Confidently explain to an employer why you are changing careers.

The job search is extra challenging for candidates over 50.
When times are tight, it is not unusual to see companies letting go of more experienced candidates. Seasoned professionals should ramp up their technology skills and networking efforts and be open to all options. Focus on strengths, such as strong work ethic and an ability to bring in new clients. Explore consulting, freelance or encore careers.

Temporary jobs are a waste of time.
Companies are leaner today and have outsourced many of their human resource functions. Employers are resource conscious and often want to try out an employee before extending a permanent offer. Use temporary positions to test out a company, get in the door, network or to build your resume with new or updated skills.

Friday, May 9, 2014

You're Doing What With Your Major?



Spotlight on UK Alumna Emilee Coomes

Major:  Integrated Strategic Communications  Minor: Spanish

Current Career: Project manager of marketing and communications for The Speed Art Museum

Please provide a short summary of your career path from college to present.
It has been a winding road. Buckle your seatbelt, and let’s take a ride.
Right out of college I bought a one-way ticket to New York City. I landed with two suitcases, no job and a deadline: find work within one month. Two weeks after I arrived, I began working for Dentsu America, a Japanese advertising agency, where my head client was Toyota North America. After a busy and exciting year in advertising, I was itching for a change. It was time to leave the big city behind for a big chill.
My sister and I took 10 days to drive out to California where we worked for wineries and lived in a Sonoma cottage. We crushed grapes and stained our hands 12 hours a day, seven days a week for the entire harvest. After a busy fall, we headed back East, couch surfing across the Southern border. With California dreaming behind me, I spent a few months in Kentucky then headed to the beaches of Charleston, South Caroline for the summer. At Wild Dunes Resort, I managed the aquatic program teaching swim lessons and water aerobics with personally built clientele, while managing 17 interns for the summer program. After the summer, I stepped back into the wine world, but this time for the land of the Kiwis.
New Zealand came calling, and I answered. It was under the Kiwi sun that I worked a laborious and exciting harvest job in the Marlborough region of the South island. I was the only female American on the staff of over 50 employees. I spent most of my days testing samples and translating Spanish to the South American and European winemakers. It was one of the most liberating experiences.
Foreign grapes behind me, I arrived back in Charleston at the Wild Dunes Resort for another summer of managing and teaching. Summer passed, and I slipped on my cowboy boots for a freelance job in publicity for country music artists in Nashville, Tennessee. I freelanced for a year and worked from either music row in Nashville or in coffee shops across the USA. I took full advantage of my mobility and spent the duration of my yearlong contract travelling, at some points for several weeks at a time, striking the perfect balance between work and travel.  After my contract ended, and I was home from a few weeks traveling in New York, Europe, Nevada and Colorado, I received a phone call from The Speed Art Museum. 
I have been working with the museum for a year in February. Although our museum doors are closed during our expansion, we have opened a satellite space in the Louisville neighborhood, Nulu. We have rotating exhibitions, family art activities, gallery hours, parties, etc. I manage marketing projects that include writing copy for all press marketing materials, managing the ad buys, driving the creative process, securing public relations, while maintaining relationships with media, my vendors, museum members, etc. I work directly with the director of marketing for the museum and mange three interns in my department. It’s an exciting time to be a part of the art world and this museum!
Describe your best boss/supervisor.
I have been lucky to experience a plethora of amazing bosses but I have to say that currently my boss is an exceptional teacher, leader and friend. I continuously learn best practices from him in more areas than just marketing, professionalism and relationship cultivation. He trusts me to take leads on projects and manage aspects from start to finish.

What do you do for networking and professional development?
I keep my contacts abreast of my career, published work, neat trips, etc. and when I see their company in the news or hear something interesting about their industry I strike up a conversation. Nothing too out of the ordinary, but I do maintain relationships with individuals from a variety of industries and keep my connection genuine. A great example of effective networking for me has always been volunteering at special events in industries that I enjoy. When I first arrived in New York City, I reached out to the Advertising Women of New York because I had met members at a conference the year before and asked if I could volunteer in their office. In exchange for my time, I was welcomed to join a few of their events with leading advertising women in New York. It was at one of these events at the Chelsea Piers Driving Range that I hit the perfect drive, which resulted in several interviews.  I think that events that are called “Networking Events” are forced and feel contrived. 

How would you describe a successful job search strategy?
Grow it from grassroots. Start with some kind of goal in mind. “I want to be in the art world.” Then ask yourself, “In what capacity do I want to work in the art world, who do I know in this industry that I can talk with for advice, what city do I want to live in and what companies, institutes does that city offer in the art world?” From there start talking to everyone you know and make people aware of your career path, goals, and interests, but keep it a two way street. In return, express a genuine interest in other’s personal and professional objectives.

What career advice would you give to students and alumni?
Explore. Time is a thief so don’t waste it in a job you can’t tolerate. If you have vacation time, use it. Traveling makes you more interesting because it gives you confidence, provides unique experiences and a plethora of conversational topics. But be smart about it, just don’t up and quit. When I decided to leave my full-time job in New York, I had a plan and a goal. I wanted to explore the states by car with my sister and learn about wine, then take that experience and use it in some capacity. Understand that your degree has layers and multiple uses, and pair that mentality with a memorable personality.

What I know now that I didn’t know as a student:
Real life can be just as fun as college if you let it. Adult spring breaks do exist.

Favorite UK memory/class etc.: 
My college memories all run together as one big sparkling moment in my life, full of amazing people, huge houses and tiny dorms, inspirational professors, cheap beer, tons of trips and athletic events. UK was one of the catalysts that led me to learn more about myself, the world and life.
           

Monday, April 28, 2014

Have you heard about LinkedIn's Alumni Tool?


The LinkedIn Alumni Tool is a hidden gem on the world’s No.1 professional social networking site.  Currently, over 81,000 UK students and alumni have a LinkedIn profile, and this number is rapidly growing. Whether you’re job searching, looking to expand your network, relocating or exploring career paths, I suspect you will find the LinkedIn Alumni Tool to be an invaluable resource.  Through this website, you can research UK (or any institution for that matter) alumni who are on LinkedIn, personalizing your search based on preferred geographic location, industry, company, college major and skill set. 

If you’ve never visited this site before, www.linkedin.com/alumni, take a few minutes to check it out. If you don’t yet have a LinkedIn account, consider creating one so that you can reap the benefits of this feature.

When you initially access the site, be sure to expand the “Attended” dates to broaden your search. Personally, I have my dates set as broad as allowed to ensure that all of my fellow Wildcats on LinkedIn are captured in my search. (Note: You can also change schools if you have additional alma maters or want to research professionals who graduated from a grad program or institution you are considering to attend.)

Let’s say you are planning to relocate to Chicago, you are in the marketing field and you are in the process of researching viable companies in the Chicago area.  You will want to select “Greater Chicago Area” from the “Where they live” column. Then select “Marketing” from the “What they do” column.  Just by two clicks of your mouse, you will see that there are 105 UK alumni on LinkedIn who live in the Chicago area and are in the marketing industry. If you look under the “Where they work column" you can view a list of companies where these alumni work. Better yet, their LinkedIn profiles are generated for you and voilà! Not only will you gain insight on possible companies to consider, but you also have a list of Wildcats to network with!

Your UK alumni network is an exceptionally valuable resource of professionals. The LinkedIn Alumni Tool helps you learn ways to strategically tap into that network and connect with Wildcats across the globe. 

- Posted by Kelly Allgeier

Monday, February 24, 2014

February 'Best Picks' Career Articles

Job Club facilitators read dozens of career blogs and publications each week.  Attached is a compilation of  their 'best picks' for the month of February.

Job Search Strategies
3 Reasons Employers Give Good References for Fired Employees

6 Habits of Remarkably Likeable People
One Small Communication Change That Could Help You Land The Job

Surprise! You Shouldn’t Answer the Phone When Recruiters Call

15 Things You Should Know About Job Searching

Job Search Dos and Don’ts

Resume
6 Overused Resume Statements to Nix

Networking
6 Habits of Great Connectors
7 Steps to Delivering a Powerful Elevator Pitch

LinkedIn and Social Media
How Recruiters Fine Top Talent on LinkedIn
10 Steps Toward a Successful LinkedIn Plan (Part 2)

LinkedIn Activity Feed: Optimizing Your Exposure to Stay Top of Mind

Random Social Media Thoughts for #Jobseekers

Interviewing/Salary Negotiation
Why Would I Hire You?
How to Negotiate a Job Offer

9 Stept to Countering a Lousy Loball Job Offer

Career Management/Professional Development/Continuing Education
10 Things to Think About Before Going Back to College
Resignation Letter Samples

Monday, January 6, 2014

Lifelong Learning and Professional Development


It’s no secret that the past five years have been rocky in the world of work. One of the best strategies to stay employable is to stay current. According to former President Bill Clinton, “In today’s knowledge-based economy, what you earn depends on what you learn.” As we begin the new year, use this opportunity to focus on staying current in your field, or better yet, becoming a trend spotter. Fortunately, technology has made professional development and lifelong learning fun and easy to achieve. Use the following resources to help you learn, advance and grow in 2014.

Acinet.org/certifications new – Certifications in your field

Conferencealerts.com - A worldwide list of conferences searchable by topic

Udemy.com – Free and low-cost courses

KahnAcademy.org – Free library of videos

Quora – Question and answer site replied to by a community of content experts

ITunes U – Catalog of free educational content taught by instructors from reputable schools

TED.com – 18-minute lectures on a wide variety of topics

Coursera.org – Free courses from 30+ colleges and universities

Busuu.com – Learning a foreign language

Hbr.org (Harvard Business Review) – Articles on general business from The Wall Street Journal, Forbes and New York Times

Alltop.com and Technorati.com – Lists of popular blogs

Ocw.mit.edu (Open Coursework) and Venture-lab.org (Venture Lab) – Access to learning opportunities and staffed by MIT and Stanford students

Not convinced you have the time or energy? Read the following article for additional justification on why you must proactively manage your career: 6 reasons why it's important to keep learning at work; avoid stagnation.

By using these resources, you will keep current in your field, learn new skills and become the expert employers can’t live without.


Wednesday, December 11, 2013

You're Doing What With Your Major?

Spotlight on UK Alumna - Dr. Amelia Brown Wilson
Click here to check out Dr. Amelia Brown Wilson’s Career Spotlight video!

Major:  Bachelor of Science in Family Studies in the College of Agriculture, Food and Environment (December 2003)

Current Career:  I serve as the Director of Agritourism in the Kentucky Department of Agriculture, which is led by Commissioner James Comer.

Please provide a short summary of your career path from college to present.
After graduating a semester early, I began as a Family and Consumer Sciences Agent in Fayette County.  I learned about Cooperative Extension through a summer internship and enjoyed working with volunteers, as well as teaching life-skills.

While an Extension Agent, I pursued my master's degree in Agriculture, and my Doctorate in Higher Education. After earning my doctorate, I was appointed by James Comer to serve as the Director of Agritourism.

Describe your best boss/supervisor.
I have blessed with two wonderful supervisors.  Roger Sparrow was my District Supervisor in Cooperative Extension.  He was a wonderful mentor and someone who I learned a great deal from.
Kristen Branscum is my current supervisor.  She is such a motivator and encourages me to think outside of the box.  I think it is so important for a supervisor to trust an employee, as well as an employee to respect their supervisor.

What do you do for networking and professional development?
I enjoy meeting individuals through the UK Alumni Association.  I am also heavily involved with the College of Agriculture, Food and Environment Alumni board.

What career advice would you give to students and alumni?
Never stop learning.  Every class that I took at UK, I learned something that I utilize on a daily basis.  Take every opportunity to meet with your professors outside of class.  They are excellent resources!

Favorite UK memory:
I was crowned UK Homecoming Queen in 2003.  The process was being nominated by an organization, chosen to participate in an interview, interview with a panel of staff, students, and alumni, and finally voting by the student body.  I was very involved while at UK and that truly helped me meet a diverse group of people.

Monday, December 2, 2013

Social Media Refresher

What should our online profiles look like?
Your online profile(s) should look like a positive and professional representation of who you are.
If you have multiple social media footprints (Twitter, Facebook, LinkedIn, etc.), you want to be sure that they all tell the same story. Be consistent in your profiles to make it easy for your audience to quickly recognize your brand. 

According to Jobvite’s 2013 Social Recruiting Survey, 94 percent of recruiters use or plan to use social media in their recruitment efforts. Don’t put anything on social media that you wouldn’t want your boss, colleagues, clients and customers to see. LinkedIn is the No. 1 professional social networking site in the world. 

Think of your online profiles as a free self-marketing campaign. They are a representation of you and, in turn, a representation of how you would represent your company/employer.

What are some social media Do's and Don'ts?
Do keep it clean and professional.                   
Do showcase your good communication skills.       
Do clearly communicate your professional brand.       
Do regularly check your privacy settings.            
Do know the appropriate social media etiquette.  

Don’t neglect your account or let it misrepresent you.           
Don’t use social media as a platform for "venting." 
Don’t ignore the significance of your virtual identity.
Don’t give your employer a reason to fire you. 
                                                                                                                          
What are our professional networks saying about us online? 
This depends on how seriously we take our professional networks. It is important to know that employers and recruiters are using social media to research job candidates. Typically, people only include items on a resume that they want the employer to know about. By typing your name in a search engine, employers have an opportunity to learn even more about you…positive or negative. Be conscious to create a personal brand tailored toward your target industry.

What should we be mindful of when we use our social media accounts?
Be mindful of your potential audience. Google yourself and see what you find. “Recruiters are placing increasing importance on candidate social profiles and 42 percent have reconsidered a candidate based on content viewed in a social profile, leading to both positive and negative reassessments.” - Jobvite’s 2013 Social Recruiting Survey. 

Use social media to your advantage!